Individual Player Marketing and the JuniorHockey.com Prospects List
There are 4,500+ players on JuniorHockey.com's Prospects List + Protected List. There are also 135+ teams playing NCAA Hockey across three divisions. Only 59 of those teams are playing at the Division I level.
The system of development in the United States is geared to push players to these NCAA programs. In contrast, Hockey Canada's system identifies professional prospects almost right out of the womb. In Canada, hockey is the king of sports, here in the United States, the sport is lucky to break the top five. Canada has eleven leagues at, or equal to, the USHL and NAHL. There are also twenty-four at lower levels. All of these players would love to get the chance to earn one of those coveted NCAA roster spots, and often do.
At this point in a player's life, parents have spent a small fortune on teams, camps, equipment, gasoline, and time. Very few players are going to the NHL; so many parents just hope just hope for a free, or reduced, ride to college.
So what separates the prospect from the pretenders? Abilities on the ice are an absolute waste if the prospect does not have the academics to match. That is not a popular statement to make, but ask just about every college coach and you will hear the same thing. College coaches are also going to talk about being a good citizen and ability to fit into the team.
In the past, players have had to hit the summer circuit of tryouts and showcase events to get noticed. That system is designed for a single result, to pad the wallets of the organizing entity. Quick, how many prospects from Canada are hitting this same circuit? How many prospects from Canada are getting NCAA roster spots?
So what's the trick? There is not one. Communications and information is everything. JuniorHockey.com has created the perfect tool to help coaches identify, contact, and follow the progress of prospects.
Today, if a college or higher level junior coach is interested in any certain player, he needs to communicate that interest through the junior or youth level coach. What if he does not know that coach or even worse, does not like him? Most likely the coach will go to the most inexpensive tool in his recruiting arsenal when it comes to getting information about a player? Google.
That is where our system becomes extremely valuable. Google any prospect's name along with the word HOCKEY. If he is within the USA Hockey junior system, his basic JuniorHockey.com profile is going to be near the top of the list. That profile can be upgraded to a complete listing for $100 a year.
Players and parents have the ability to directly update the prospect's individual profile. Coaches following the progress of these prospects get an email alert every time the prospect's profile is updated. Players can utilize embedded Youtube video, and photos to make individual profiles stand out.
We are seekking youth level players looking to be identified, junior players hoping to move up, and even aged out players looking for an opportunity. This program gives junior, and college coaches the opportunity to identify and communicate with prospective players without the burden of an additional expense or fee.
$150 a year is a minimal amount of money considering the cost of playing hockey, our traffic numbers, and the overall advantages that our program provides.
For additional information on the program, please feel free to contact me directly at 832-445-9983.
Click Here to get a JuniorHockey.com Prospects List Profile! >>
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